Annual Sales Meeting Video
Whatman's goal was to have a video created to display at the opening of their annual sales conference, which would summarize their 270 year history, presented in a motivational manner.
We produced the video using Adobe After Effects, creating an animated historic timeline starting in 1740 when the company started making paper products, through today when they have transitioned to making FTA testing products.
An interesting slow moving effect of turning pages in a historic document was used during the beginning of the video, to coincide with their paper product history. And later in the video timeline when the company began a shift toward creating testing products, faster animated effects and music with a more modern beat were introduced.
In addition, three voiceover tracks were used in the video, for a unique triple voiceover effect.
