Work
Innophos
Announcement Mailer
Services:
Brand Identity, Direct Mail, Print Design, Promotions
Industries:
Industrial
Innophos.com was one of JK Design's largest Web development projects to date. JK Design performed all Web site design and completed all Web site development for this site.
The site was launched in December 2008, and Innophos wanted to send an announcement to all of their current customers, via US Mail.
JK Design created this direct mail piece, which was intended to encourage existing subscribers to visit the Web site to Register as a new user, which would give them access to additional product information online.
However in order to grab the recipient's attention and give them that extra push to Register, a sweepstakes for a free HDTV was part of the promotion.
