Work
Philips Lighting
Website Design & Development
Services:
Banner Ad, CMS, Copywriting, Email Marketing, Flash, Marketing Strategy, MicroSite, Motion Graphics, Promotions, Web Design, Web Development
Industries:
Consumer Products
Challenge
As one of the world’s largest and most technologically advanced lighting manufacturers, Philips Lighting’s US website requires constant attention. From creating microsites for new product lines and refreshing online marketing promotions to managing e-mail marketing and maintaining downloadable product literature, JK Design provides programming, design, maintenance and meticulous attention to every detail on the site.
Solution
For the past decade, JK Design has cultivated a close, collaborative relationship with Philips Lighting’s marketing team. And by creating a dedicated team of our own – including programmers, designers, and account managers – we are able to successfully maintain this expansive website in addition to executing many other marketing and communication initiatives for Philips Lighting. Through this approach, team members have become experts in Philips brand guidelines and products.
Results
The Philips Lighting website is always up-to-date and packed with product information and resources for consumers and lighting professionals
