Timarie Diehl, Account Manager
1. Tell us a bit about yourself and the work you do at JK?
I work as an account manager for our largest client. On a daily basis, I focus on building and maintaining relationships with contacts across the enterprise and developing communication campaigns. One of my favorite contacts helps to establish the Sustainable Packaging requirements for the enterprise, so we’ve been working closely with him to ensure his resources tell the right story in a visually engaging way.
I have also been helping to facilitate volunteer days with America Gives Back, a local NJ non-profit farm that works to “positively impact as many lives as possible through a volunteer effort of planting, picking, rescuing, and delivering free fresh produce”.
2. How do you collaborate with others to promote sustainability and make positive changes?
I studied botany and environmental science, so I am pretty much always down to talk about sustainable living! My greatest passion is getting people involved in and aware of the food movement.
One of the simplest ways to reduce your carbon footprint is to grow some of your own food. You can feel good picking your own produce in your backyard knowing that this one salad or snack required so few carbon emissions compared to one purchased at the grocery store! Not only did it not require packaging and shipping, but changing spaces of your lawn into productive plants increases the amount of carbon being sucked from the atmosphere and the amount of oxygen being created! Plus, it tastes better too. It’s a WIN WIN WIN!
3. How do you see sustainability evolving in the future, and what trends or initiatives do you see emerging?
One of the biggest changes happening right now is the boom in the production of electric vehicles. The variety recently available right now is astounding compared to 2-3 years ago, and that will only continue to diversify which will help to reduce the price allowing more consumers to switch to EVs.
I also am so excited about the future of sustainable plastic production. There are so many companies trying to make a dent in our plastic problem either by creating new biodegradable plastics or by limiting/eliminating their use as a company. We as consumers can make our impact by prioritizing those companies and products.
4. Can you tell us about your work and how you’re helping to promote sustainability in your community and beyond?
I started Twisted Root Organics last year as a way to get back involved in the sustainability movement. At TRO, I help people grow the food they love in their own space, helping to reduce their involvement in the traditional agricultural system and reduce their carbon footprint. Plus, home-grown food gives you agency over the types of vegetables you consume, which helps diversify your diet and boost overall wellbeing.
My goal is to show people how fun and easy it is to grow their own food, get people reconnected with how food is produced, and all the environmental and health benefits of eating locally grown food.
5. What makes it a sustainable practice?
The US food system is not sustainable the way it currently works. Everyone is so used to having all produce available at all times, no matter their location or time of year, which requires huge expenditures on shipping, fuel, and water. Realizing all that goes into the process will help reduce waste and people can also begin prioritizing local farmers and buying food that’s in season in their area, which will help reduce their carbon footprint.
6. Do you have a sustainability goal for the next year or so? Can you share?
Personally, I am going to continue to grow my own food and spread the word. My partner and I are also looking into getting an EV! Additionally, I hope to continue to expand my client base as well, teaching families the joys and benefits of growing the food they love.