Rev up your recruiting, retention, and employee engagement with a more powerful employer brand story.

We’re experts in crafting and implementing authentic talent stories, ones that make meaningful connections with the people who power your success.

Employer brand and EVP development.

Own your talent story by crafting an informed employee value proposition and authentic employer brand that will connect with the people you need to retain and attract.

Employer brand strategy and implementation.

Activate your EVP and employer brand across every talent touchpoint–through your career site, employee engagement campaigns, leader toolkits, candidate comms, and more.


Fuel your talent acquisition funnel with a digital recruitment campaign that puts your story front and center with your target candidates.

Employee Branding banner
Employee Branding banner

Now’s the time to showcase your value.

A recent Harris Poll found that 52% of U.S. workers are thinking about a new job, and 44% are actively planning to make the change.

In this dynamic talent landscape, showcasing your value as an employer in a clear and compelling way is more important than ever. JK will help you craft and tell your most powerful and engaging talent story, backed by over 20 years of employee engagement experience and a proven, insight-driven employer brand development process.

Looking for information and inspiration? We have you covered.

Creating internal buy-in for your employer brand.

Beyond EVP: How to tell your most compelling talent story.

Can I “fake it ‘til I make it” when crafting my EVP?

Corporate branding vs. employer branding: One size DOES NOT fit all.

Employer branding: Making the case for keeping it real.

Employer branding: Why having a great EVP isn’t enough.

Stories we’ve told along the way.

See our storytelling in action.

About JK.

JK helps companies of all kinds drive more meaningful engagement with employees and candidates through distinctive employer brands and inspired talent communications. We blend empathy, insight, and a clear understanding of your goals to deliver programs and platforms that pull your people in and build the bonds that can grow your business.

About JK

Let’s build a stronger talent story, together.

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