Employer Branding

Rev up your recruiting, retention, and employee engagement with a more powerful employer brand story.

We’re experts in crafting and implementing authentic talent stories, ones that make meaningful connections with the people who power your success.

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Our services

Employer brand and EVP development

Own your talent story by crafting an informed employee value proposition and authentic employer brand that will connect with the people you need to retain and attract.

Employer brand strategy and implementation

Activate your EVP and employer brand across every talent touchpoint—through your career site, employee engagement campaigns, leader toolkits, candidate comms, and more.


Fuel your talent acquisition funnel with a digital recruitment campaign that puts your story front and center with your target candidates.

Now’s the time to showcase your value.

A recent Harris Poll found that 52% of U.S. workers are thinking about a new job, and 44% are actively planning to make the change.

In this dynamic talent landscape, showcasing your value as an employer in a clear and compelling way is more important than ever. JK will help you craft and tell your most powerful and engaging talent story, backed by over 20 years of employee engagement experience and a proven, insight-driven employer brand development process.

Looking for information and inspiration? We have you covered.

Creating internal buy-in for your employer brand.

Why transparency is essential to B2B employer branding—and 5 ways to achieve it.

5 ways to make internal communications more engaging.

Corporate branding vs. employer branding: One size DOES NOT fit all.

Employer branding: Making the case for keeping it real.

Employer branding: Why having a great EVP isn’t enough.

Our clients & testimonials

Stories we’ve told along the way.

See our storytelling in action.

About JK.

JK helps B2B companies of all types and sizes discover and build the foundation of their story, give it an authentic voice and distinctive look, and tell it in unique, compelling, and strategic ways that connect with the people who matter most.

About JK

Let’s build a stronger talent story, together.

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